Favorite — Favorites from your favorite people

Favorite is a human-curated library for saving content from people whose taste you trust, not an algorithmic feed.
The product argues that a save means “this was worth my time,” unlike a like or share.
Users browse collections curated by trusted people, then save articles, videos, tools, images, places, and recipes into their own library.
Saved items are organized with collections, tags, and notes so they remain easy to find later.
Collections can be shared publicly so others can discover content through a person’s saved selections.
Favorite’s interface emphasizes clean, readable cards for each saved item.
The service includes an AI-powered library that helps users search and retrieve things they have already saved.
The AI is positioned as assistive only; it helps find saved content but does not choose for the user.
A browser extension lets users save a page’s title and tags with one click from the toolbar.
Favorite is presented as free to start and does not require a credit card.

Your notes

Save this item to your library to add private notes.